Samaking is building Africa’s most efficient fish supply network—sourcing directly from fishermen and fish farmers to increase their incomes, and supplying cold-chain-assured fish to mama samakis, food businesses, and households. Our mission: make fish the #1 protein on African plates
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At Samaking, we are transforming Africa’s fish value chain by bridging the gap between local fish farmers, fisherfolk, and the growing demand for fresh, high-quality fish. We source directly from small-scale fishers and sustainable fish farms, process under strict quality controls, and distribute through our retail franchise network & B2B partnerships.
Through innovation, sustainability, and a commitment to food security, we aim to make fish the #1 protein choice for African households while creating better livelihoods for fish farmers and traders.
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Enjoy fresh, premium fish delivered to your home, with convenient store locations and a simple online ordering process that makes shopping seamless.
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We reduce food waste through efficient processing, promote sustainable fish consumption and support eco-friendly practices for African communities.
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Partner with us for reliable wholesale supply, cold-chain logistics, and tailored solutions that serve hotels, supermarkets, and export operations at scale.
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Value for money! Their fish is delicious and affordable. It is also hygienically packaged while the delivery service is pretty reliable
I have been buying fish from them for last 1 year, the fish are always fresh and I love the customer service.
Delivery was fast and efficient. Customer service was excellent. I love their fish, it was delicious. I will definitely continue being your customer.
Excellent market for fresh tilapia in Nairobi. As an American Angolan I needed a reliable marketplace to buy fresh fish and Samaking delivers consistently. Easy online ordering and delivery service. Very pleased.
Samaking has the best, fresh fish from Lake Victoria. The quality has been consistent for the last 7 months that I've been ordering from them and the customer experience has been impressive. Keep up the good job
Samaking has transformed how we source fresh fish for our restaurant—reliable, high-quality, and always fresh!
We no longer struggle with market access. Samaking ensures fair prices and consistent demand for our fish.