Sustainable, High-Quality Fish
From lake to table, we bring you fresh, sustainably sourced fish—empowering farmers, ensuring food security, and delivering the best fish to consumers and businesses across Kenya and beyond.
Find A StoreABOUT US
Who We Are
At Samaking, we are transforming Africa’s fish value chain by bridging the gap between local fish farmers, fisherfolk, and the growing demand for fresh, high-quality fish. We source directly from small-scale fishers and sustainable fish farms, process under strict quality controls, and distribute through our retail franchise network & B2B partnerships.
Through innovation, sustainability, and a commitment to food security, we aim to make fish the #1 protein choice for African households while creating better livelihoods for fish farmers and traders.
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CORE SEGMENTS
Key Offerings
For Consumers
- Fresh, high-quality fish for your home.
- Convenient store locations for easy access.
- Online ordering for seamless shopping.
Sustainability & Impact
- Supporting local fishers and smallholder farmers
- Reducing food waste through efficient processing
- Promoting sustainable fish consumption across Africa
For Businesses - (B2B)
- Wholesale supply for hotels, supermarkets, and export
- Reliable cold-chain logistics and processing
- Custom partnership solutions for large-scale orders
REVIEWS
Testimonials
Samaking has the best, fresh fish from Lake Victoria. The quality has been consistent for the last 7 months that I've been ordering from them and the customer experience has been impressive. Keep up the good job
Excellent market for fresh tilapia in Nairobi. As an American Angolan I needed a reliable marketplace to buy fresh fish and Samaking delivers consistently. Easy online ordering and delivery service. Very pleased.
We no longer struggle with market access. Samaking ensures fair prices and consistent demand for our fish.
Samaking has transformed how we source fresh fish for our restaurant—reliable, high-quality, and always fresh!
